Homecoming week started off with the United We Stand lecture on Sunday evening. United We Stand is an initiative sponsored by the Department of Residence Life and Campus Programming and Relations. The basis of this initiative is to bring attention to the diversity of our fellow Pioneers and how we can stand against discrimination and bias. The first lecturer of the year was Greg Peterson, one of three brothers that are YouTube stars with millions of views on their channel Peterson Farm Bros. Greg recounted how quickly their first music parody “I’m Farming and I Grow it” racked up views. The intent of the video was to show the livelihood of farmers in a format that the public would be interested in and entertained by. Greg emphasized the point that you can never predict how your messages will spread across the Internet, so be aware of the opportunities and pitfalls of speaking up online. If you would like more information about Greg and his brothers Nathan and Kendall hit their website Peterson Farm Bros. Look for the United We Stand series to continue in the spring semester on February 11 and March 11.
Photo credit: Walter Wrobles